Sales and Marketing affects each and every person these days, directly or indirectly. There are numerous job and and career opportunities in this sector. These jobs are one of those that brings out the creative and technical side of every aspirant. Moreover, if you’re looking up for a career that ensures financial stability then this is the best option for you. These jobs are challenging and in high demand these days. Also, working in Sales and Marketing is a dream to many.
In more easy terms, Sales majorly focuses on the needs and requirements of the company whereas marketing concentrates on the needs of the market. Due to increase in the competition between organizations it has become necessary for firms to conduct market research, understand customer’s needs, build connections, and many more. All these activities are performed by Sales and Marketing professionals and therefore they hold a vital position in the corporate world.
In this blog, we are going to discuss some of the highest paying Sales and Marketing jobs in India in the year 2022. We’ve tried our best to guide you with all the roles and responsibilities of all the below-mentioned profiles along with their average salary package to give you an idea of the monetary benefits you many receive if you work hard. Now without wasting anymore time let’s jump into the Top 10 highest paying Sales and Marketing Jobs in India in 2022.
1. Business Development Executive
Businesses today are in urgent need of Business Development Executives because of their ability to advance the growth of the firm to keep them in the competitive market. There is an alarming demand for such professionals in big companies as well as startups. Moreover, if you’re the one who is interested and enjoy being the part of the corporate world then this is the perfect job for you. A career in business development is challenging but can also be incredibly rewarding.
Roles and Responsibilities
- Development of business and sales related activities in a business.
- Their role for advancing the growth of business.
Average Salary: INR 2.46 lakh per annum
2. Business Development Manager
Companies have to maintain and develop good relations with potential clients and understand their views about the product and services provided by the firm. They develop marketing and sales strategies to attain financial gain and customer satisfaction. Moreover, you should have a bachelor’s degree in business administration, marketing, finance, or related fields. Due to increased demand of such professionals it is one of the best and beneficial career for you.
Roles and Responsibilities
- Conduct research for identifying new markets and customer needs.
- Arrange business meetings with prospective clients.
- Promote the company’s products/services.
- Keep records of sales, revenue, invoices, and provide feedback and support after-sales.
Average Salary: INR 5.97 lakh per annum
3. Services Marketing Manager
Services Marketing Managers are in high demand these days. Companies are continuously hiring skilled services marketing managers to work on marketing and offering services of the company. Numerous public and private companies also require services marketing managers for their marketing activities. Moreover, these professionals oversees all the marketing procedures, ensuring efficiency and smooth workflow.
Roles and Responsibilities
- Ensuring the company’s marketing procedures are working smoothly.
- Conduct market research.
- Make direct contacts with potential firms for collaboration.
Average Salary: INR 6.5 Lakh per annum
4. Marketing Planning Manager
These professionals plans, direct, and coordinate marketing policies and programs. They determine the need for products and services offered by a firm and its prospects, and identify potential customers. Moreover, The top five highest paying marketing careers include senior product management director. So, if you’re looking for a career in making yourself a secured future then this job must be the best pick for you. You should definitely explore all the ideas and responsibilities for this job.
Roles and Responsibilities
- Leading the company’s product managers.
- Developing a comprehensive situation analysis.
- Working in the marketing audit, environmental analysis, segmentation, and targeting.
- Working on position, marketing strategies, SWOT, pricing, distribution, communication, ethics, and digital marketing.
Average Salary: INR 16.4 Lakh
5. Consumer Behavior Analyst
A career as a Consumer Behavior Analyst is a very promising and potential one. These professionals study all the disciplines to assess the structure of client consumption attitudes. Making a career in this eclectic sector emerges to be a very attractive option. Moreover, this field marks on domains such as psychology, sociology, anthropology, marketing, arts and aesthetics, and advertising to understand consumer behavior in a competitive economy.
Roles and Responsibilities
- To determine client demands by conducting extensive research, surveys, and focus groups.
- They recognize market trends.
- Performing comprehensive analysis and modellin.
- Extract data, create programme models.
Average Salary: INR 21 lakh per annum
6. Brand Manager
Brand Management is a career within marketing. With the growth of opportunities across industries this job is becoming one of a good choice to make. You need to have some ideas about branding concepts which a marketing course can provide. Analyzing brand position and having consumer insights definitely helps companies to improve their infrastructure. Most importantly, they translate brand elements into plans and go-to-market strategies.
Roles and Responsibilities
- Manage a team of marketing people working on brand initiatives.
- Leading creative development for motivating the target audience.
- Establishing performance specifications, cost and price parameters, market applications, and sales estimates.
- Measuring and reporting the performance of all marketing campaigns, and assess ROI and KPIs.
Average Salary: INR 9.7 lakh per annum
7. Marketing Manager
A company needs to promote their products and business therefore, companies require professionals who can develop, implement, and create marketing strategies for a product or firm. Moreover, it is important for a Marketing Manager to develop social media skills along with other skills as well. It is definitely not a easy job but it is indeed a very rewarding one. If you want to follow this career then you should start focusing on the very basics and then move towards advancing your career.
Roles and Responsibilities
- They are responsible for the promotion of a product.
- Creating a good market reach brand or the products.
- Develop strategies and business promotional plans
Average Salary: INR 2.94 Lakh
8. Telesales Executives
The telemarketing is clearly on the rise in India, owing to rapid advances in various company operations and MNCs’. These professionals work in call centers and conduct all of their business over the phone. In general terms, a telemarketer’s principal turns a call into a sale. You may also entail gathering information and contacts from potential clients, as well as responding to incoming requests for information. Therefore, if you’re having good communication skills and are confident enough then this job is for you.
Roles and Responsibilities
- Calling existing and potential customers and make them purchase their products and services.
- Recording details of customers’ purchase orders.
- Processing all customer purchases accordingly.
- Generating promising leads for the outside sales team to pursue.
Average Salary: INR 2.95 lakh
9. Campaign Manager
Campaign managers are responsible for planning and implementing marketing communication initiatives. They operate under the direction of a marketing manager to organize campaign-related activities. Moreover, it is a growing job and holds a lot of potential in the coming years. Therefore, you can think of taking this as a career option for a good start in sales and marketing.
Roles and Responsibilities
- Conduct marketing campaigns.
- Recruit and manage contract or freelance staff to operate on campaigns.
- Manage the quality of the content.
Average Salary: INR 2.5 lakh per annum
10. Sales Manager
Sales Managers are in high demand therefore, making them a good choice for job seekers looking to put their knowledge and communication skills to good use when advancing their careers. These professionals focus on achieving higher sales goals and targets therefore have a critical role in deciding the future course of an organisation. Moreover, sales requires excellent skills to preach a person so you work for the same to attain high position in an organization.
Roles and Responsibilities
- Meeting planned sales goals
- Setting individual sales targets with the sales team
- Tracking sales goals and reporting results as necessary
Average Salary: INR 4.83 per annum
