how to begin with public speaking

Public speaking | Master the art & overcome your fear

What is public speaking Public speaking is an act of speaking to a group of people with an intention of informing them regarding any agenda.This is basically a one sided conversation where one person of an established platform (for instance, CEO of any company or principal of any school ) spreads the information to the people (for example, employees of any company or students and teachers of a school), if that information concerns everyone. When…

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career in creative writing

What is creative writing? & How to become a better creative writer?

What is creative writing? In a very general definition, creative writing is any form of writing that is written more from the idea of entertaining the reader rather than informing them. Wikipedia defines creative writing as any form of writing that goes out of the bound of professional, journalistic, academic and technical writing. In my personal opinion and as someone who loves reading, I think creative writing is anything that helps you put your thoughts…

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Advertisement-Media

Techniques and Importance of Advertisement in Indian Market

What is Advertisement? Advertisement is derived from the old French from the verb advertir which later on changes to advertise which means denoting a statement calling attention to something. “A notice or an announcement in a public medium promoting a product, service, or event or publicizing a job vacancy”. It’s the dictionary meaning of advertisement. Advertisement can also be defined as “paid form of non-personal presentation and promotion of idea, goods or services by an…

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Media Not just about news anymore.

Media Not just about news anymore

Today the media industry is completely different from what it was some years ago. There has been a major change in the functioning of the media and the manner in which media has helped people connect and also being a great source of fun for people everywhere around the globe. Media can be the biggest form of entertainment as each and every form of media today provides wholesome entertainment to people all over the world.…

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The art of storytelling

The Art of Storytelling

There is although no definite style of storytelling but it is an art which can be mastered by anybody who has command over a particular language. There are many different styles of writing and it is often said that you can recognize any famous writer by reading a few lines from any of his works as every writer has particular words that he often uses or a particular way of presenting ideas. The narrative by…

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The world of advertisements

The world of advertisements

Today everywhere one looks from newspapers, magazines, televisions, radio stations to almost every internet site and applications on our phones there are these ads (advertisement is too long a word to use). “Ads Ads everywhere no respite anywhere”. It has become irritating and frustrating but one cannot escape the vicious circle of these ads. It is important to advertise your products and services but a line should be drawn to control them so that they…

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Conventional and unconventional media forms

Conventional and unconventional media forms

It has become a common affair to watch people reading the news on various apps on their smartphones while commuting in metro trains or buses or their private vehicles. Gone are the days when everybody categorically made time in the morning before starting to get ready for work or read the important news headlines during their morning breakfast. I have seen my father and grandfather taking the newspaper as soon as it came and tidying…

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EBook – pros and cons

EBook – pros and cons

In this techno-driven era, where more and more technologies are developing as time passes by, and with the increasing no. of avid readers in the world, technology has shown its effect on the way one reads and eBooks have made their way into our Indian culture.   Conventionally, paper books had been the only option for reading. With the latest developments in technology, use of these paper books has decreased with digitalization. One such is…

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Social Media: A Boon or Bane

Social Media: A Boon or Bane

The days are long gone when somebody asked whether somebody is awake or asleep but in today’s modern world the only thing people care about is whether one is online or offline. Today everybody is on Facebook, Whatsapp, Instagram, Twitter, Snapchat, Hike and many other social networking webistes and mobile applications. It is quite difficult to remain aloof and lonely with so many ways for people to connect with you. The truth is while some…

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Role of Media

Role of Media

Media in today’s date has a very different role than to what it had some years back in history. Not only in India but around the whole world the role of media and their contribution to the lives of citizens has taken a paradigm shift.   The job of media was simply reporting the day to day happenings of our country and around the world through newspapers in the morning or through radio broadcasts at…

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