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Vskills certification for Digital Marketing assesses the candidate as per the company’s need for running Digital Marketing Campaigns across various channels including Emailers, Social Media, Search Engine, and Inbound techniques. The certification tests the candidates on various areas in Digital Marketing including Search Engine Optimization, Search Engine Marketing, Email Marketing, Inbound Marketing and Affiliate Marketing.
Please note that completing the Video based course by Digital Vidya is mandatory to appear in this certification exam.
Only e-learning will be provided.
Why should one take this certification?
This Course is intended for professionals and graduates wanting to excel in their chosen areas. It is also well suited for those who are already working and would like to take certification for further career progression.
Earning Vskills Digital Marketing Professional Certification can help candidate differentiate in today's competitive job market, broaden their employment opportunities by displaying their advanced skills, and result in higher earning potential.
Who will benefit from taking this certification?
Job seekers looking to find employment in Digital Marketing departments of various companies, students generally wanting to improve their skill set and make their CV stronger and existing employees looking for a better role can prove their employers the value of their skills through this certification.
Companies that hire Vskills Certified Digital Marketing Professionals
Digital Marketing is in great demand. Companies across all verticals are looking for skilled Digital Marketing professionals for promoting their business on Digital Media. Digital Marketing Professionals are also in high demand in marketing agencies across the world. There are a lots of Marketing Agencies, which are now specializing in Digital Media and they are recruiting 100s of Digital Marketing Professionals.
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Social Media Marketing
Why care about Social Media?
Creating Facebook Marketing Strategy
Twitter: The Jewel in the Social Media Crown
Creating Twitter Marketing Strategy
Leveraging LinkedIn for B2B Lead Generation
Discussion on other Social Media Channels
Measuring ROI of Social Media
Planning & Creating Multi-channel Social Media Strategy
Search Engine Marketing
Search Engine Marketing Overview
Pay per click overview
Strategizing PPC campaigns
Ad writing Techniques
Bid Management Plan
Effective landing pages
Decipher User Psychology
Reporting & Analysis
SEM Management (Other Opportunities)
Attracting your potential customers into conversion funnel
Converting your prospects into leads using emails
SearcH Engine Optimization
What is On-Page Optimization?
What is Off-Page Optimization?
Search Engine Algorithms
Effective Email Content
Customer Acquisition Strategies
Nurturing & Automation
Resources to do situational analysis and progressive
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