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Companies spend huge amount of money in reaching out to their target audience through various online channels including Social Media, Search Engines, Emailers, Ad Networks and other niche platforms. Inbound Marketing is about converting your existing reach to revenue generation. For example, an Average CTR (Click Through Rate) of an online ad is 0.01% but if you create content which is specific to prospect’s needs with good CTA (call-to-action), you can generate 20+% CTR. Learning Inbound Marketing will help you to multiple the returns you are getting from your existing investments in Digital Marketing domain.
This Course is intended for professionals and graduates wanting to excel in their chosen areas. It is also well suited for those who are already working and would like to take certification for further career progression.
Inbound Marketing Professionals are in great demand. Companies specializing in marketing sector are constantly hiring skilled professionals. Various public and private companies also need inbound marketing professional for their marketing departments.
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