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Social Media Marketing
Why care about Social Media?
Creating Facebook Marketing Strategy
Twitter: The Jewel in the Social Media Crown
Creating Twitter Marketing Strategy
Leveraging LinkedIn for B2B Lead Generation
Discussion on other Social Media Channels
Measuring ROI of Social Media
Planning & Creating Multi-channel Social Media Strategy
Search Engine Marketing
Search Engine Marketing Overview
Pay per click overview
Strategizing PPC campaigns
Ad writing Techniques
Bid Management Plan
Effective landing pages
Decipher User Psychology
Reporting & Analysis
SEM Management (Other Opportunities)
Attracting your potential customers into conversion funnel
Converting your prospects into leads using emails
SearcH Engine Optimization
What is On-Page Optimization?
What is Off-Page Optimization?
Search Engine Algorithms
Effective Email Content
Customer Acquisition Strategies
Nurturing & Automation
Resources to do situational analysis and progressive
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