Twitter buy Indian mobile marketing company. ZipDial is the First Indian Mobile Marketing Startup which is acquired by Twitter. The Deal value was mentioned in the official tweet on Tuesday morning which states that Twitter acruired ZipDial for around Rs.215 Crore.
ZipDial was set up in 2010 by CEO Wagoner,COO Pathak and Chairman Swamy. COO Pathak is an alumni of IIM Calcutta and IIT Kanpur. The founders were very happy with the deal with Twitter.
WHAT DOES ZIPDIAL DEAL IN?
They leveraged the ubiquitous behavior of people and applied it in an Offline Mode. It turned out in “Missed Calls” . By designing this ZipDial Platform. They have achieved more than 60 users and more than a billion connection.
Future Plans of ZipDial
Members of ZipDial including the Founders Wagoner,Pathak and Swamy are very excited to work with Twitter. They have stated that their new primary goal is to make Twitter’s unique and great content which would be accessible to 100% of the Mobile users globally. The platform were users mostly by Asian countries which includes maximum proportion of Indian Users. Now, They will try to reach globally with Twitter. According to the official news’ The product would still be same of Missed Calls.
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9 Comments. Leave new
I am not aware about this fact.Excellent work.Keep it up!!
The strategic behaviour of the companies is complex to evaluate and analyse. Good efforts.
Thats a new information.. Nice work..
Good topic.
You can never know what’s going at the higher level
informative 🙂
smart marketing
Very well wriiten 😀
Good something new 😀
Great work!