Certified Multichannel Retail Professional

How It Works

  1. 1. Select Certification & Register
  2. 2. Receive Online e-Learning Access (LMS)
  3. 3. Take exam online anywhere, anytime
  4. 4. Get certified & Increase Employability

Test Details

  • Duration: 60 minutes
  • No. of questions: 50
  • Maximum marks: 50, Passing marks: 25 (50%).
  • There is NO negative marking in this module.
  • Online exam.

Benefits of Certification

$49.00 /-
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Vskills certification in multichannel retail introduces candidates to various aspects of one of the largest business of the world. Topics covered include retail functions, retail mix, store designing, space planning, fixture management, shelf space management, supply chain management price management  and e-retail platform. 

Why should one take this certification?

Professional working in organized retail environment have very limited exposure to brick and mortar form of retail and e-Commerce retail. E.g. a professional working at store will not know merchandising or a warehousing professional will have no idea of planograms. Young graduates want to establish their career in retail and e-commerce should consider doing this certificate.

Who will benefit from taking this certification?

Professional who are working in retail industry. Professional working in e-commerce industry. Young graduates wanting to take out their career in Retail and eCommerce will get better chances to pick up a job with enhanced knowledge and better professional efficiency and growth for professionals already in jobs.

Multichannel Retail Table of Contents


Multichannel Retail Professional Practice Test


Multichannel Retail Interview Questions


Companies that hire Multichannel Retail Professionals

Vskills Certified Multichannel Retail Professionals might find employment in leadership roles in various Multinational Retail companies in the world. The knowledge of e-retail platform is valued at Retail companies today and certified candidates are in high demand.

Apply for Multichannel Retail Professional Certification

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Overview of Multichannel Retail

  • What is Multichannel Retail?
  • History of Multichannel Retail
  • Benefits of Multichannel Retail
  • Types of Multichannel Retail
  • Customer Journey in Multichannel Retail
  • Customer Expectations in Multichannel Retail
  • Challenges in Implementing Multichannel Retail
  • Future of Multichannel Retail

Customer Behavior and Expectations

  • Understanding Customer Behavior
  • Customer Journey Mapping
  • Personalization and Customization
  • Customer Engagement
  • Customer Experience
  • Customer Expectations
  • Returns and Refunds
  • Customer Feedback
  • Customer Privacy and Security

Channel Integration

  • Channel Integration Strategy
  • Inventory Management
  • Order Management
  • Customer Experience
  • Marketing and Promotions
  • Data Management
  • Technology Integration
  • Delivery and Shipping

Omnichannel Commerce

  • Overview of Omnichannel Commerce
  • Omnichannel Customer Journey
  • Omnichannel Strategy
  • Omnichannel Inventory Management
  • Omnichannel Order Management
  • Omnichannel Marketing and Promotions
  • Omnichannel Data Management
  • Omnichannel Technology Integration
  • Omnichannel Delivery and Shipping

Retail Store Management

  • Retail Store Basics
  • Store Layout And Design
  • Visual Merchandising
  • Inventory Management
  • Sales and Marketing
  • Store Operations
  • Loss Prevention
  • Technology In Retail
  • Retail Financial Management

Digital Marketing

  • Overview of Digital Marketing
  • Customer Behavior
  • Search Engine Optimization (SEO)
  • Pay-Per-Click Advertising (PPC)
  • Email Marketing
  • Social Media Marketing
  • Mobile Marketing
  • Content Marketing
  • Analytics And Reporting
  • Technology Integration

Mobile Commerce

  • Overview of Mobile Commerce
  • Customer Behavior
  • Mobile App Design
  • Mobile Payments
  • Location-Based Marketing
  • Mobile Optimization
  • Mobile Analytics
  • Mobile Security
  • Mobile Marketing
  • Technology Integration

Customer Data Management

  • Overview Of Customer Data Management
  • Customer Data Collection
  • Data Governance
  • Customer Data Warehousing
  • Customer Data Analysis
  • Customer Data Privacy
  • Customer Data Activation
  • Technology Integration
  • Data Ethics

Logistics and Fulfillment

  • Overview Of Logistics and Fulfillment
  • Order Management
  • Inventory Management
  • Warehouse Management
  • Delivery and Transportation
  • Return Management
  • Technology Integration
  • Customer Experience
  • Cost Management

Customer Service and Support

  • Overview Of Customer Service and Support
  • Customer Service Technology
  • Customer Service Training
  • Customer Service Metrics
  • Customer Service Processes
  • Customer Experience
  • Self-Service
  • Future Of Customer Service And Support

Metrics and Analysis

  • Overview Of Metrics And Analysis
  • Customer Behavior Analysis
  • Channel Analysis
  • Sales and Revenue Analysis
  • Inventory And Supply Chain Analysis
  • Customer Service And Support Analysis
  • Marketing Analysis
  • Technology Analysis
  • Data Visualization

Industry Trends and Innovation

  • Overview Of Industry Trends And Innovation
  • Digital Transformation
  • Artificial Intelligence And Machine Learning
  • Blockchain Technology
  • Augmented Reality And Virtual Reality
  • Internet Of Things
  • Sustainable And Responsible Retail

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