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Retail Analytics Table of Contents


Table of Content
 


Analytics Introduction

  • Evolution and Scope
  • Data Management and Types
  • Decision Models
  • Problem Solving and Decision Making

Using Spreadsheets for Analytics

  • Excel Formulas
  • Excel Functions
  • Spreadsheet Add-Ins
  • What is Spreadsheet Modeling

Visualizing Data in Spreadsheets

  • Excel Data Visualization Tools
  • Data Queries in Excel
  • Data Summarization in Excel
  • PivotTables and Pivot Charts

Descriptive Statistical Measures

  • Statistical Notation
  • Measures of Location
  • Measures of Dispersion
  • Measures of Shape
  • Measures of Association
  • Frequency Distributions
  • Excel Descriptive Statistics Tool

Probability Distributions

  • Probability Basics
  • Discrete Probability Distributions
  • Continuous Probability Distributions
  • Distribution Fitting

Sampling and Hypothesis

  • Statistics Basics
  • Data Basics
  • Measurement Systems
  • Some Basic Terms
  • Types of Sample Designs
  • Bases of stratification
  • Characteristics of a Good Sample Design
  • Determining the Sample Size

Data Processing and Analysis

  • Data Preparation
  • Data Validation
  • Data Editing
  • Coding
  • Tabulation
  • Data-Processing Methods

Retail Management

  • Functions Performed by a Retailer
  • Retail Management Basics
  • Retail Strategy
  • Retail Mix

Retail Business Operations

  • Store Designing
  • Product Display
  • Store Space Planning
  • Store Floor planning
  • Fixture Management
  • Shelf Space Planning
  • Profitability Analysis
  • Productivity Analysis

Supply Chain Planning & Management

  • Demand Analysis, Aggregation & Forecasting
  • Placing of the Purchase Order
  • Shipping & Transportation Planning
  • Warehouse Management
  • Distribution Planning
  • Inventory Management
  • Replenishment
  • Supply Chain Benefits

Category Management

  • Merchandise Planning
  • Assortment Planning
  • Assortment Control
  • Product Introduction & Development
  • Promotions
  • Price Management
  • Cost Management

Advanced Retail Analytics

  • Customer Segmentation
  • Conversion Modeling
  • Markdown Modeling
  • Price Optimization
  • Promotion Optimization
  • Consumers Behavior Analysis
  • Market Basket Analysis
  • SKU Optimization
  • Consumer Decision Tree
  • Demand Transference

 


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