Advertising on Facebook

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Ads help keep Facebook free

The founders of Facebook wanted the platform to be free for everyone and now it costs over a billion dollars a year to run Facebook, and delivering ads helps Facebook pays for this.

You see personalized ads

Facebook aims to display ads that the viewer will be most interested in. These ads are chosen based on the things you do with Facebook such as liking a page, and info Facebook receives from you and other sources. Dig into the details.

You can impact the ads you see

Unlike ads on television, you can influence which ads you see on Facebook. Spot something that doesn’t interest you? Click the X and it’s gone.