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Definition of Negotiation

Definition of Negotiation

Negotiation is a dialogue between two or more people or parties intended to reach a mutually beneficial outcome, resolve points of difference, to gain advantage for an individual or collective, or to craft outcomes to satisfy various interests. Negotiations can be conducted on all topics, except ethics and religion. Negotiation take place daily, whether on a conscious or subconscious level. The risk in conducting negotiations is that there is no guarantee of successful results and often the hopes of the parties influence their tactics and the outcome of the negotiations.

For a negotiation to result in positive benefits for all sides, the negotiator must define what is the problem and what each party wants. In defining the goals of negotiation, it is important to distinguish between issues, positions, interests and settlement options.

Reasons for choosing to negotiate

Outcomes

Capable negotiators understand that the stability of the outcome is important and focus on more than simply maximizing the concessions that can be extracted from the other side. Three outcomes are possible when negotiating:

  1. Win-win (both sides win)
  2. Win-lose (one side wins, the other loses)
  3. Inefficient but equitable (all items shared equally)

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