A sale is the act of selling a product or service in return for money or other compensation. It is an act of completion of a commercial activity.
The seller or salesperson – the provider of the goods or services – completes a sale.
The nature and role of selling (also called salesmanship) is to make a sale. It hides the complex process within it. It involves usage of principles, techniques and substantial personal skills for a selling task.
Despite new technologies like internet, telephone is extensively used for sales interactions. This prime importance is due to various reasons, which usually includes
- Personal interaction against the impersonal interaction like e-mails or chat.
- Face-to-face encounters are reduced by telephonic conversations
- Reduction in traveling costs
- No geographical constraints due to wide reach of telephones with customers
The telephone not only makes the initial interest by prospective customers as part of sales process but it also helps for closing sales transactions. Telesales can be defined as
Telesales is a direct marketing method by which a salesperson uses the telephone as a channel for making the initial approach, in the attempt to sell products or services to prospective customers.
