Co-ordination with Production

Selling should be coordinated with production. There should be stocks available to be sold in the market. Sales Personnel should have knowledge about production schedule. They should be able to provide the market with precise delivery of materials. Further sales personnel should be aware of changes in product features, quality styles so as to update the market about the product. They in turn provide information about customers want and demand to the production department. This is because they are in direct contact with the customers. Organizations need to add features to their product or constantly improve quality in order to survive in the market.