{"id":31518,"date":"2013-07-29T12:23:03","date_gmt":"2013-07-29T06:53:03","guid":{"rendered":"http:\/\/vskills.in\/certification\/tutorial\/?p=31518"},"modified":"2024-04-12T14:19:26","modified_gmt":"2024-04-12T08:49:26","slug":"online-reputation-and-brand-management","status":"publish","type":"page","link":"https:\/\/www.vskills.in\/certification\/tutorial\/online-reputation-and-brand-management\/","title":{"rendered":"Online Reputation and Brand management"},"content":{"rendered":"<h4><strong>Online Reputation and Brand management<\/strong><\/h4>\n<p><strong>Why manage your brand\u2019s reputation?<\/strong><\/p>\n<p>If your brand reputation is bad, no one would want to associate with your company or buy products\/services from you. A brand\u2019s reputation can make or break the company. Just Google your company or brand name and see what comes up. If what you see is unflattering then you have a serious problem at hand because you will lose the majority of prospective customers who prefer to look you up on major search engines before even coming to your website and deciding to do business with you.<\/p>\n<p><strong>Why monitoring is key to managing your brand\u2019s reputation?<\/strong><\/p>\n<p>Listening to what people are saying about your company, its products or services and key personnels is the key to managing your brand\u2019s reputation. If people are complaining about your company or product\/services on social media, you want to be able to find that and take action immediately to diffuse the situation. In a hyper-connected social world, the risk of not responding to negative comments or conversations could be huge. A negative tweet or Facebook post that goes viral will do unimaginable damage to your brand\u2019s reputation. There are tons of cases of brands getting destroyed or permanently scarred by either not responding to complaints online or responding back in a negative tone.<\/p>\n<div class=\"apply\">\n<h3>Apply for Social Media Marketing Certification Now!!<\/h3>\n<div class=\"apply\">\n<p><a href=\"http:\/\/www.vskills.in\/certification\/Certified-Social-Media-Marketing-Professional\" target=\"_blank\" rel=\"noopener\">http:\/\/www.vskills.in\/certification\/Certified-Social-Media-Marketing-Professional<\/a><\/p>\n<h4><a href=\"https:\/\/www.vskills.in\/certification\/tutorial\/certified-social-media-marketing\/\" target=\"_blank\" rel=\"noopener\"><strong>Back to Tutorial<\/strong><\/a><\/h4>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Online Reputation and Brand management Why manage your brand\u2019s reputation? If your brand reputation is bad, no one would want to associate with your company or buy products\/services from you. A brand\u2019s reputation can make or break the company. Just Google your company or brand name and see what comes up. If what you see&#8230;<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"categories":[4480],"tags":[5287,5288,5286,4663],"class_list":["post-31518","page","type-page","status-publish","hentry","category-social-media-marketing","tag-brand-management","tag-online-reputation","tag-online-reputation-and-brand-management","tag-reputation"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v24.5 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Online Reputation and Brand management - Tutorial<\/title>\n<meta name=\"description\" content=\"Online Reputation and Brand management\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.vskills.in\/certification\/tutorial\/online-reputation-and-brand-management\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Online Reputation and Brand management - 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