{"id":31035,"date":"2013-07-26T17:28:11","date_gmt":"2013-07-26T11:58:11","guid":{"rendered":"http:\/\/vskills.in\/certification\/tutorial\/?p=31035"},"modified":"2024-04-12T14:19:07","modified_gmt":"2024-04-12T08:49:07","slug":"creating-ads-that-attract-attention","status":"publish","type":"page","link":"https:\/\/www.vskills.in\/certification\/tutorial\/creating-ads-that-attract-attention\/","title":{"rendered":"Creating Ads that Attract Attention"},"content":{"rendered":"<p><a class=\"vsc\" href=\"http:\/\/www.vskills.in\/certification\/Certified-Advertising-Manager\"><span class=\"vsc-cn\" style=\"text-align: center;\"><span style=\"color: red;\">Certify and Increase Opportunity.<\/span><br>\n<span style=\"color: green;\">Be <\/span><br>\nGovt. Certified Advertising Manager<br>\n<\/span><\/a><\/p>\n<p>Creating Ads that attract attention<\/p>\n<p>The attention filter operates at various levels of effort and consciousness<\/p>\n<ul>\n<li><span style=\"line-height: 1.714285714; font-size: 1rem;\">Active Search: Receiver actually tries to seek information<\/span><\/li>\n<li><span style=\"line-height: 1.714285714; font-size: 1rem;\">Passive Search: Receiver searches for information to which he is exposed<\/span><\/li>\n<li><span style=\"line-height: 1.714285714; font-size: 1rem;\">Passive Attention: No conscious effort is made but the receiver is exposed to information<\/span><\/li>\n<\/ul>\n<p><a ref=\"magnificPopup\" href=\"http:\/\/vskills.in\/certification\/tutorial\/wp-content\/uploads\/2013\/07\/papsas.png\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-40865 aligncenter\" src=\"http:\/\/vskills.in\/certification\/tutorial\/wp-content\/uploads\/2013\/07\/papsas.png\" alt=\"papsas\" width=\"116\" height=\"208\"><\/a><\/p>\n<p>Attention is gathered if the ads give information of practical value. People don\u2019t fantasize while looking at ads; they want information related to their day to day life. The Ad copy should be short, specific and crisp. Long ads can become boring and lose attention. Providing right and specific information about the brand specifications, use\/application, and its benefits and about the company can be helpful (called infomercials).<\/p>\n<div class=\"apply\">\n<h3>Apply for Advertising Certification Now!!<\/h3>\n<p><a href=\"http:\/\/www.vskills.in\/certification\/Certified-Advertising-Manager\">http:\/\/www.vskills.in\/certification\/Certified-Advertising-Manager<\/a><\/p>\n<\/div>\n\n\n<p><a href=\"https:\/\/www.vskills.in\/certification\/tutorial\/advertising-manager\/\" target=\"_blank\" rel=\"noreferrer noopener\">Back to Tutorial<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Certify and Increase Opportunity. Be Govt. Certified Advertising Manager Creating Ads that attract attention The attention filter operates at various levels of effort and consciousness Active Search: Receiver actually tries to seek information Passive Search: Receiver searches for information to which he is exposed Passive Attention: No conscious effort is made but the receiver is&#8230;<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"categories":[3105],"tags":[6114,6115,5225,6117,6116,5226,6113,6118,6119,6120,71,5340,3589,6074],"class_list":["post-31035","page","type-page","status-publish","hentry","category-advertising","tag-advertising-certificate","tag-advertising-certificate-programs","tag-advertising-certification","tag-advertising-course","tag-advertising-manager-certificate","tag-advertising-manager-certification","tag-advertising-manager-certification-in-india","tag-advertising-manager-course","tag-advertising-manager-job","tag-advertising-manager-jobs","tag-certification","tag-creating-ads-that-attract-attention","tag-online-certification","tag-vskills-certification"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v24.5 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Creating Ads that Attract Attention - Tutorial<\/title>\n<meta name=\"description\" content=\"Creating Ads that attract attention. 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