{"id":24363,"date":"2013-05-15T12:12:37","date_gmt":"2013-05-15T06:42:37","guid":{"rendered":"http:\/\/vskills.in\/certification\/tutorial\/?p=24363"},"modified":"2024-04-12T14:17:35","modified_gmt":"2024-04-12T08:47:35","slug":"on-page-optimization","status":"publish","type":"page","link":"https:\/\/www.vskills.in\/certification\/tutorial\/on-page-optimization\/","title":{"rendered":"On-page Optimization"},"content":{"rendered":"<h3>1. Title Optimization<\/h3>\n<p><a ref=\"magnificPopup\" href=\"http:\/\/vskills.in\/certification\/tutorial\/wp-content\/uploads\/2013\/05\/images-18.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-28904 alignright\" src=\"http:\/\/vskills.in\/certification\/tutorial\/wp-content\/uploads\/2013\/05\/images-18.jpg\" alt=\"images 1\" width=\"300\" height=\"168\"><\/a><\/p>\n<p>A site\u2019s title tag is by far the most important&nbsp;website optimization&nbsp;element. A title tag should be short but descriptive enough for your visitors to identify you and your business. Title tag is the first thing that is shown &amp; indexed by the search engines. So naturally it is given a very high importance \u2013 out of thousands results that a searcher sees, your site\u2019s title has to be appealing enough for him to want to find out more information. On the other hand, your title has to be appealing enough to the search engine in order to rank you above thousands of other similar websites like yours.<\/p>\n<h3>2. Meta Tags Optimization<\/h3>\n<p><a ref=\"magnificPopup\" href=\"http:\/\/vskills.in\/certification\/tutorial\/wp-content\/uploads\/2013\/05\/images-22.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-28905 alignright\" src=\"http:\/\/vskills.in\/certification\/tutorial\/wp-content\/uploads\/2013\/05\/images-22.jpg\" alt=\"images 2\" width=\"268\" height=\"188\"><\/a><\/p>\n<p>A site\u2019s Meta tags may not be as important as it used to be before, however I feel that Meta Description is something you can\u2019t just ignore. A site\u2019s Meta description should contain a brief description of your website focusing on the areas and services that your business is specialized in. This small piece of text can be considered as a selling snippet, if a searcher finds it appealing he is likely to click and go inside your page to find out more information. But if your Meta Description is too generic and isn\u2019t written too well then there is a good chance that your site will simply be ignored.<\/p>\n<h3>3. Important HTML Tags<\/h3>\n<p><a ref=\"magnificPopup\" href=\"http:\/\/vskills.in\/certification\/tutorial\/wp-content\/uploads\/2013\/05\/images-3.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-28906 alignright\" src=\"http:\/\/vskills.in\/certification\/tutorial\/wp-content\/uploads\/2013\/05\/images-3.jpg\" alt=\"images 3\" width=\"237\" height=\"213\"><\/a><\/p>\n<p>It is necessary for you to highlight certain parts of your website that you want your readers to look at. There are several tags in html which allows you to do so. For instance \u2013 the header tags [h1] [h2] [h3], Bold [strong], Italic [em] etc. The text inside your header tags (e.g. [h1]) is given very high importance by the search engine. Usually you can use them to define the page\/post titles or the important sections of your website.<\/p>\n<h3>4. Keyword Optimization<\/h3>\n<p><a ref=\"magnificPopup\" href=\"http:\/\/vskills.in\/certification\/tutorial\/wp-content\/uploads\/2013\/05\/images-4.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-28907 alignright\" src=\"http:\/\/vskills.in\/certification\/tutorial\/wp-content\/uploads\/2013\/05\/images-4.jpg\" alt=\"images 4\" width=\"258\" height=\"195\"><\/a><\/p>\n<p>Your site\u2019s content needs to be optimized in such a way that it can suit both search engines &amp; your readers. Stuffing your site with too many keywords can make your site unreadable. So you will need to have some sort of balance between your keywords &amp; your content.<\/p>\n<h3>5. Link Optimization<\/h3>\n<p><a ref=\"magnificPopup\" href=\"http:\/\/vskills.in\/certification\/tutorial\/wp-content\/uploads\/2013\/05\/images-51.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-28908 alignright\" src=\"http:\/\/vskills.in\/certification\/tutorial\/wp-content\/uploads\/2013\/05\/images-51.jpg\" alt=\"images 5\" width=\"200\" height=\"240\"><\/a><\/p>\n<p>It is important to optimize your internal &amp; external outbound links for search engines as well as to give your visitors a better navigation.<\/p>\n<h3>6. Image Optimization<\/h3>\n<p><a ref=\"magnificPopup\" href=\"http:\/\/vskills.in\/certification\/tutorial\/wp-content\/uploads\/2013\/05\/images-61.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-28909 alignright\" src=\"http:\/\/vskills.in\/certification\/tutorial\/wp-content\/uploads\/2013\/05\/images-61.jpg\" alt=\"images 6\" width=\"224\" height=\"199\"><\/a><\/p>\n<p>If your site has lot of images, you need to optimize them too as they can\u2019t be read by the search engines. It\u2019s very easy for a human reader to interpret the image into its meaning. However for a Web crawler the whole interpreting process is completely different. Search Engine spiders can only read text but not images. So you need to use some special tags for your images in order to give them some meaning.<\/p>\n<div class=\"apply\">\n<h3>Apply for SEO Certification Now!!<\/h3>\n<p><a href=\"http:\/\/www.vskills.in\/certification\/Certified-SEO-Professional\">http:\/\/www.vskills.in\/certification\/Certified-SEO-Professional<\/a><\/p>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>1. Title Optimization A site\u2019s title tag is by far the most important&nbsp;website optimization&nbsp;element. A title tag should be short but descriptive enough for your visitors to identify you and your business. Title tag is the first thing that is shown &amp; indexed by the search engines. So naturally it is given a very high&#8230;<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"categories":[353],"tags":[4411,4408,4409,4410,4407,4406],"class_list":["post-24363","page","type-page","status-publish","hentry","category-seo","tag-image-optimization","tag-important-html-tags","tag-keyword-optimization-synonyms","tag-link-optimization","tag-meta-tags-optimization","tag-title-optimization"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v24.5 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>On-page Optimization - Tutorial<\/title>\n<meta name=\"description\" content=\"On-page Optimization\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.vskills.in\/certification\/tutorial\/on-page-optimization\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"On-page Optimization - 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