{"id":58191,"date":"2020-05-09T12:34:54","date_gmt":"2020-05-09T07:04:54","guid":{"rendered":"https:\/\/www.vskills.in\/certification\/blog\/?p=58191"},"modified":"2024-04-03T13:24:32","modified_gmt":"2024-04-03T07:54:32","slug":"selecting-the-best-media","status":"publish","type":"post","link":"https:\/\/www.vskills.in\/certification\/blog\/selecting-the-best-media\/","title":{"rendered":"Selecting The Best Media\ufeff"},"content":{"rendered":"\n<p>Executives have five general methods for communicating both up and down the line. None of these is inherently better or worse than others. Each has advantages and disadvantages. You may have to compare two or more to select the most effective. Here are the media available to you and their respective pros and cons- two or more to select the most effective. Here are the media available to you and their respective pros and cons:<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Meetings<\/strong><\/h3>\n\n\n\n<p><strong>Advantages<\/strong><\/p>\n\n\n\n<p>You can develop a two-way flow; also permits use of visuals charts,\nfilms, etc. you can show and explain. Permits discussion and better meeting of\nthe minds. And you reach several minds at once.<\/p>\n\n\n\n<p><strong>Disadvantages<\/strong><\/p>\n\n\n\n<p>Time-consuming, possibly inconvenient, and sometimes\ndifficult to keep a meeting on track.<\/p>\n\n\n\n<p>Can be a field day for the long-winded individual.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Phone<\/strong><\/h3>\n\n\n\n<p><strong>Advantages<\/strong><\/p>\n\n\n\n<p>&nbsp;Speed. Permits\nquestions and answers. Can be done from your desk.<\/p>\n\n\n\n<p><strong>Disadvantages<\/strong><\/p>\n\n\n\n<p>Man, at the other end might be interrupted with something\nmore important. Also, generally there is no record of the conversation.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>FACE TO FACE<\/strong><\/h3>\n\n\n\n<p><strong>Advantages<\/strong><\/p>\n\n\n\n<p>Personal contact.<\/p>\n\n\n\n<p>You can set a mood by a show of friendliness and relaxation.\nYou can show, discuss visual material. Conversation is two-way.<\/p>\n\n\n\n<p><strong>Disadvantages<\/strong><\/p>\n\n\n\n<p>One or the other individual may be subject to pressure by a\npowerful personality or other persons of high status. May not be easy to\nterminate.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Note or Memo<\/strong><\/h3>\n\n\n\n<p><strong>Advantages<\/strong><\/p>\n\n\n\n<p>Brief. A tangible record can be filed. You can rethink your\nmessage.<\/p>\n\n\n\n<p><strong>Disadvantages<\/strong><\/p>\n\n\n\n<p>One way. No control over its respondent at the other end. A\nrigid form, limited by permanent words on paper.<\/p>\n\n\n\n<p><strong>Formal Report<\/strong><\/p>\n\n\n\n<p><strong>Advantages<\/strong><\/p>\n\n\n\n<p>Can be comprehensive. Material may be organized at your\nleisure. Can be disseminated widely by means of copying. Provides you or a\nsubordinate with an opportunity to show his stuff. Indexing and other summary\ndevices help reader grasp scope of piece, locate specific subsections.<\/p>\n\n\n\n<p><strong>Disadbantages<\/strong><\/p>\n\n\n\n<p>May require considerable time in reading. Problem of actual\nwriting may be discouraging to a time-hungry executive.<\/p>\n\n\n\n<p>The five methods above are not mutually exclusive. For\nspecial purposes, executives may use two or more methods to get a reinforcement\neffect.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Evaluating Your Outgoing Communications<\/strong><\/h3>\n\n\n\n<p>All the material in an executive&#8217;s out-box represents an\ninvestment of thought, time, and energy. It is an investment that requires\nperiodic evaluation. One way of evaluating your adequacy as a communicator is\nto test key memos, reports, letters by questions such as these:<\/p>\n\n\n\n<p><strong>Does this communication have a purpose?<\/strong><\/p>\n\n\n\n<p>Is the purpose well-served?<\/p>\n\n\n\n<p>Is the communication needed and used by the person receiving\nit? If the communication is a request for information-<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>is it going to the right person?<\/li>\n\n\n\n<li>does it ask the right questions?<\/li>\n\n\n\n<li>have you clearly indicated what you are asking\nfor?<\/li>\n<\/ul>\n\n\n\n<p>&nbsp;have you set a time\nlimitation, that is, when you need what you asked for?<\/p>\n\n\n\n<p>Are you communicating too frequently about the same things?\n(If the answer is yes, face to face meetings may be indicated.)<\/p>\n\n\n\n<p>Could a form\u2014for example, a checklist form\u2014simplify a\nmessage or report?<\/p>\n\n\n\n<p>Would you understand the communication if you received it?\n(As a matter of fact, put yourself in the place of the respondent. How do you\nfeel about your communication now?)<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Evaluating Your Incoming Communications<\/strong><\/h3>\n\n\n\n<p>For many executives, their in-box is a terminal of a lifeline\nessential to keep them functioning effectively in their organizations. An occasional\nreview of the communications that are dropped into your in-box can both improve\nyour contacts and save you time. Questions like these should be raised about\nyour mail:<\/p>\n\n\n\n<p>If you tend to receive any amount of unnecessary or junk\nmail, should your secretary or assistant be screening your in-box?<\/p>\n\n\n\n<p>With reference to material received periodically, do you\nreally need it?<\/p>\n\n\n\n<p>Do items with &#8220;perishable&#8221; material get to you on\ntime?<\/p>\n\n\n\n<p>Do regular communications contain all the information you\nneed? If a periodic report contains more material than you need, can you have\nthe sender streamline it? Should you pass a particular report on to\nothers?&nbsp; <\/p>\n\n\n\n<p>Generally, you will find that your information needs tend to\nchange. Responsibilities and job content tend to vary even when job title or\nstatus do not. Accordingly, it is a good idea to make an assessment of your\nin-box a periodic affair to maintain a maximum level of effectiveness<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Should You Tell It Like It Is?<\/strong><\/h3>\n\n\n\n<p>Executives sometimes have a basic communications question to\nanswer: is it always best to level with your subordinates\u2014to tell it like it\nis, regardless of consequences? The problem arises in situations like these:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>The truth is unpleasant and telling it isn&#8217;t\ngoing to be easy. For example, there may be traumatic consequences. Some people\nare going to be fired, a restrictive policy is going to be instituted, and so\non.<\/li>\n\n\n\n<li>The truth\u2014good or bad\u2014is something management is\nnot ready to reveal as yet.<\/li>\n<\/ul>\n\n\n\n<p>it&#8217;s difficult to set down exact guidelines in this\nexplosive communications area. But here are some preliminary considerations\nthat can shape what you eventually say:<\/p>\n\n\n\n<p>Your own sense of integrity. Do you believe that you must always\ntell the truth, even when it hurts? Or do you think that conditions sometimes\njustify the &#8220;little white lie,&#8221; modifying the truth?<\/p>\n\n\n\n<p>Your reputation. If you stretch the truth often, and without\ngood reason, your employees will learn that they can&#8217;t rely on you as a source\nof information.<\/p>\n\n\n\n<p>Where your loyalties lie. There is to be a personnel cutback\nbut management is keeping quiet: it doesn&#8217;t want to cause wholesale upsets, and\nto have people quitting before they&#8217;re ready to lose them. Do you say something\nor don&#8217;t you? You have been entrusted with a certain amount of responsibility\nand are expected to handle that responsibility wisely. What do you do?<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Bypassing&nbsp;&nbsp;&nbsp;&nbsp; <\/strong><\/h3>\n\n\n\n<p>Bypassing is a traditional communications problem in which a\nmanager is, in effect, dropped out of a communications chain. It can happen in\none or two ways:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Contacting your subordinate without going\nthrough you. Example: Your boss, or another manager, may take up some business\nmatter directly with one of your subordinates, without your knowledge or\npermission. In other words, someone from up the line, or at your level, goes\n&#8220;behind your back&#8221; on some business matter with one of your people.<\/li>\n\n\n\n<li>Contacting your boss without your knowledge or\npermission. Here, one of your subordinates undertakes direct communication up\nthe line, or with your superior, without your knowledge or consent.<\/li>\n<\/ul>\n\n\n\n<p>Bypassing represents an undesirable shortcutting of channels\nbecause it has destructive consequences: it weakens the bypassed manager&#8217;s\nauthority; it deprives him of information that sometimes he should have; if\nprocedures or operations are started as a result of the bypassing, the manager\nmany remain in ignorance of operations which he should be controlling.<\/p>\n\n\n\n<h5 class=\"wp-block-heading\">To handle this problem, you should first know some of its possible causes. Here they are:<\/h5>\n\n\n\n<ul class=\"wp-block-list\">\n<li>The authority of the manager is either being\nquestioned or flouted.<\/li>\n\n\n\n<li>Subordinates feel that they can get a better\nresponse which somehow favours them, by going &#8220;directly to the top.&#8221;<\/li>\n\n\n\n<li>When someone up the line bypasses you to get to\nyour subordinate, it may be because he&#8217;s under time pressure, or you&#8217;re not\naround at the moment when the upper echelon executive wants to get some information\nor action from one of your people.<\/li>\n<\/ul>\n\n\n\n<p>If you&#8217;re a victim of bypassing, the first thing to remember\nis, don&#8217;t show resentment, particularly if it&#8217;s a first. Constructive action is\nmuch more possible if it begins on a factual, rather than emotional basis.<\/p>\n\n\n\n<h5 class=\"wp-block-heading\">The manager who is bypassed must consider some tough\nquestions. Here they are; first, if it&#8217;s a subordinate who goes over your head:<\/h5>\n\n\n\n<ol class=\"wp-block-list\">\n<li>Are you too slow? In some cases, a failure to\nrespond quickly to an employee&#8217;s request prompts him to think of going directly\nup the line. If you can&#8217;t act fast, tell the person why and how soon you think\nyou can move. If your communications up the line are at fault, see if there\nisn&#8217;t some way you can improve them.<\/li>\n\n\n\n<li>Are you using the &#8220;back of your hand&#8221;?\nA manager with so many other items to demand his attention, may not give as\nmuch weight to a request as the employee does. The manager may show this by the\nway he handles the problem. You have to take pains to let the employee feel\nthat you share his concern with the question.<\/li>\n\n\n\n<li>Are you failing to &#8220;listen&#8221;? The\nspecific matter the employee wants you to take up the ladder may not actually\nbe his real interest. You have to listen carefully to tell whether an employee\nis bypassing you because you have failed to understand what it is he really\nwants.<\/li>\n\n\n\n<li>Do you use your influence with your boss? This\nmay be the toughest aspect of all. But when a manager doesn&#8217;t swing his weight\nwith a superior, the employee may feel he can get more consideration directly\nfrom the boss.<\/li>\n<\/ol>\n\n\n\n<p>Don&#8217;t dismiss the possibility that an employee may be\nexpecting more of you than he should. Within the limits of a normal\nrelationship with your superior, you may be going at full power. If that&#8217;s the\ncase, explain the facts to your subordinate.<\/p>\n\n\n\n<p>But where there&#8217;s definitely something lacking, you&#8217;ll have\nto look for an opportunity to discuss it with your boss. You should have\nspecific information to pass along to him rather than a vague feeling that you\nneed &#8220;more authority.&#8221; Go into the facts of the matter with him.<\/p>\n\n\n\n<p>Next, if the bypassing is by a superior who goes to one of\nyour subordinates without your knowledge:<\/p>\n\n\n\n<h5 class=\"wp-block-heading\"><strong>Is it just a one-time emergency occurrence?<\/strong><\/h5>\n\n\n\n<p>For example, your boss needs some information which your subordinate has and you&#8217;re not around. In this type of situation, the only requirement is that either your boss or the subordinate lets you know what has happened after the fact.<\/p>\n\n\n\n<h5 class=\"wp-block-heading\">Have there been instances where you&#8217;ve failed to respond to a superior&#8217;s request for information?<\/h5>\n\n\n\n<p>For the forgetful manager, or the one who procrastinates, the answer to this question must be, &#8220;Yes, I&#8217;ve been guilty in the past, but it won&#8217;t happen again.&#8221;<\/p>\n\n\n\n<h5 class=\"wp-block-heading\"><strong>Is the boss at fault?<\/strong><\/h5>\n\n\n\n<p>It may be an unpleasant fact to face up to, but in some cases, bypassing from the top down is the failure of disinclination by the superior to recognize the authority of the manager. In this case, what&#8217;s called for is a tactful discussion with a superior that emphasizes: a. the manager&#8217;s willingness to act as a communications link\u2014get the desired information, or convey it; b. emphasis by the manager that his authority role, vis-a-vis the employee, will be undermined if the bypassing continues.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Bypassing situations sometimes are complicated.<\/strong><\/h3>\n\n\n\n<p>You might be involved in one for which none of the above points is the sole answer. But you&#8217;ll be able to uncover the reasons and be guided accordingly if you ask yourself:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Why does the man bypass me?<\/li>\n\n\n\n<li>Is his reason for an indication that I&#8217;m not running my job properly?<\/li>\n\n\n\n<li>What must I do to prevent recurrences?<\/li>\n<\/ul>\n\n\n\n<p><a href=\"https:\/\/www.vskills.in\/certification\/media-and-communications\/workplace-communication-skills-professional\"><strong>Certified Workplace Communication Skills Professional<\/strong><\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Executives have five general methods for communicating both up and down the line. None of these is inherently better or worse than others. Each has advantages and disadvantages. You may have to compare two or more to select the most effective. Here are the media available to you and their respective pros and cons- two&#8230;<\/p>\n","protected":false},"author":967,"featured_media":58524,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_joinchat":[],"footnotes":""},"categories":[7039],"tags":[7161,7193,2061],"class_list":["post-58191","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-communication","tag-become-a-certified-professional","tag-certified-workplace-communication-skills-professional","tag-vskills-certifications"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.3 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Selecting The Best Media\ufeff - Vskills Blog<\/title>\n<meta name=\"description\" content=\"Selecting The Best Media\ufeff\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.vskills.in\/certification\/blog\/selecting-the-best-media\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Selecting The Best Media\ufeff - 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