{"id":40922,"date":"2015-08-09T20:37:55","date_gmt":"2015-08-09T15:07:55","guid":{"rendered":"http:\/\/vskills.in\/certification\/blog\/?p=40922"},"modified":"2024-04-03T13:22:00","modified_gmt":"2024-04-03T07:52:00","slug":"im-feeling-lucky","status":"publish","type":"post","link":"https:\/\/www.vskills.in\/certification\/blog\/im-feeling-lucky\/","title":{"rendered":"Google says I&#8217;m Feeling Lucky"},"content":{"rendered":"<p style=\"text-align: center\"><a ref=\"magnificPopup\" href=\"http:\/\/vskills.in\/certification\/blog\/wp-content\/uploads\/2015\/08\/Im-Feeling-Lucky.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-40950\" src=\"http:\/\/vskills.in\/certification\/blog\/wp-content\/uploads\/2015\/08\/Im-Feeling-Lucky.jpg\" alt=\"I'm Feeling Lucky\" width=\"290\" height=\"174\"><\/a>&nbsp;t<\/p>\n<p><strong>Google\u2019s home page has three main things: <\/strong><strong>Google Doodle<\/strong>, <strong>Search<\/strong> and <strong>I\u2019m feeling Lucky<\/strong>.<br \/>\n<strong>For Google, this \u201cI\u2019m Feeling Lucky\u201d button right across the \u201cSearch\u201d button is a serious loss of money!<\/strong><\/p>\n<p><strong>How could a tiny button possibly make them lose their money?<br \/>\n<\/strong>Normally, when you search for anything on Google, the result page flashes n number of search results. The most relevant result appears first along with other results. The results are ranked according to Google\u2019s <strong>PageRank Algorithms<\/strong>. You then sift through the pages to finally land up on the information you were searching for.<br \/>\nOne of the ways Google provides result is by customizing Search for a number of countries and regions around the world. For example, In India, are results are done by www.google.co.in and you get the results that are most relevant in India.<\/p>\n<p>The &#8220;I\u2019m Feeling Lucky&#8221; works in a way that it allows the user to be directly taken to the first search result, which is the most popular search amongst all the other searches. Thus, the user completely skips all the other search results and pages.<\/p>\n<p>Now, Google makes money by showing advertisements and promoted search results when people search using its search engine. Thus, by clicking \u201cI\u2019m Feeling Lucky\u201d button you\u2019re directly causing them revenue loss.<\/p>\n<p><strong>How much is the loss?<\/strong><br \/>\nAccording to data, around 1% of the searches done on Google are through this button, thereby skipping all the possible advertising and hence resulting in an estimated loss of around 110 million dollars in potential profits per year!<\/p>\n<p><strong>Why was it launched in the first place?<\/strong><br \/>\nThe main idea behind the \u201cI\u2019m Feeling Lucky\u201d button was that if you were lucky enough, this button would return you the exact information you wanted, without having to take a look at the infinite sea of results.<br \/>\nIt was a kind of provocation on the part of Google, as it said \u201cyou can trust my instincts!\u201d<\/p>\n<p>Although, with the launch of \u201cGoogle Instant\u201d this button has become irrelevant. It\u2019s now more of a marketing tool. If you click the button without entering anything in the text box, Google takes you to Google Doodles Archives <em>(we all know how creative Google is with their Doodles which represent events like holidays, anniversaries or current events)<\/em>!<\/p>\n<p>Apply for a Vskills certification in Management now. Hurry up!<\/p>\n","protected":false},"excerpt":{"rendered":"<p>&nbsp;t Google\u2019s home page has three main things: Google Doodle, Search and I\u2019m feeling Lucky. For Google, this \u201cI\u2019m Feeling Lucky\u201d button right across the \u201cSearch\u201d button is a serious loss of money! How could a tiny button possibly make them lose their money? Normally, when you search for anything on Google, the result page&#8230;<\/p>\n","protected":false},"author":1318,"featured_media":40950,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_joinchat":[],"footnotes":""},"categories":[920],"tags":[5385,5848,5847,5846,3341,1597],"class_list":["post-40922","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-information-technology","tag-ads","tag-digital","tag-doodle","tag-feeling-lucky","tag-google","tag-search"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.3 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Google says I&#039;m Feeling Lucky - Vskills Blog<\/title>\n<meta name=\"description\" content=\"Look what Google says.... Apply for a Vskills certification in IT now. Hurry up!\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.vskills.in\/certification\/blog\/im-feeling-lucky\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Google says I&#039;m Feeling Lucky - Vskills Blog\" \/>\n<meta property=\"og:description\" content=\"Look what Google says.... Apply for a Vskills certification in IT now. 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