{"id":17491,"date":"2014-10-27T04:26:13","date_gmt":"2014-10-27T04:26:13","guid":{"rendered":"http:\/\/vskills.in\/certification\/blog\/?p=17491"},"modified":"2024-04-03T13:14:33","modified_gmt":"2024-04-03T07:44:33","slug":"big-data-for-e-commerce","status":"publish","type":"post","link":"https:\/\/www.vskills.in\/certification\/blog\/big-data-for-e-commerce\/","title":{"rendered":"Big Data for E-Commerce"},"content":{"rendered":"<p style=\"text-align: center;\"><a ref=\"magnificPopup\" href=\"http:\/\/vskills.in\/certification\/blog\/wp-content\/uploads\/2014\/10\/big-data-for-e-commerce.png\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-medium wp-image-17524\" alt=\"big-data-for-e-commerce\" src=\"http:\/\/vskills.in\/certification\/blog\/wp-content\/uploads\/2014\/10\/big-data-for-e-commerce-300x120.png\" width=\"300\" height=\"120\" srcset=\"https:\/\/www.vskills.in\/certification\/blog\/wp-content\/uploads\/2014\/10\/big-data-for-e-commerce-300x120.png 300w, https:\/\/www.vskills.in\/certification\/blog\/wp-content\/uploads\/2014\/10\/big-data-for-e-commerce.png 670w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/><\/a><\/p>\n<p>All of us have heard<strong> BIG DATA<\/strong> and must have read few articles about it but in this article I will tel you the meaning of <strong>Big Data for E-Commerce<\/strong>.What is the importance of Big Data in E-commerce.?<\/p>\n<h3>1. Personalization<\/h3>\n<p>How do companies push out personalized content and promotions and Customer Segmentation?Companies collects the data from various loyalty programs,patterns of visitors browsing and past purchases,companies process this information to perform customer segmentation and thus provide the personalized cotent and promotions.<\/p>\n<h3>2. Customer service<\/h3>\n<p>A large segment of visitors on e-commerce and sale depends on the customer services provided by the companies.Big Data can be used to coordinate with the various communication channels,including emails,live chat or phone calls.Resource allocation is also important aspect of the e-commerce because if companies understand the concerned issues of the customers or the time periods where customer support is most needed can effectively solve the customer&#8217;s issues.<\/p>\n<h3>3. Dynamic pricing\/offers<\/h3>\n<p>Data processing is useful in creating relatively accurate profile for every customer.And this profile can provide the insights as to what price would re-engage the customer.It is the most effective customer retention strategy.<\/p>\n<h3>4. Supply chain management<\/h3>\n<p>Big Data provides a way to mitigate the possible disruptions to the process and thus allow to quickly act upon the preventive measures.It provide real-time capturing and communication of the updates in warehousing or shipping updates to the retailers.<\/p>\n<h3>5. Predictive Analytics<\/h3>\n<p>Different in-depth pictures of the different channels can be derived such as sales,inventory and business.<\/p>\n<p>&nbsp;<\/p>\n<p><a href=\"http:\/\/www.vskills.in\/certification\/Certified-E-Commerce-Professional\">Click here for government certification in E-commerce<\/a><\/p>\n<p><a href=\"http:\/\/www.vskills.in\/certification\/Big-data\">Click here for government certification in Big Data<\/a><\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>All of us have heard BIG DATA and must have read few articles about it but in this article I will tel you the meaning of Big Data for E-Commerce.What is the importance of Big Data in E-commerce.? 1. Personalization How do companies push out personalized content and promotions and Customer Segmentation?Companies collects the data&#8230;<\/p>\n","protected":false},"author":49,"featured_media":17524,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_joinchat":[],"footnotes":""},"categories":[863],"tags":[6247,1051,1044,6245,792],"class_list":["post-17491","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-big-data","tag-big-data","tag-big-data-for-e-commerce","tag-e-commerce","tag-entrepreneurship","tag-job-analysis"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.3 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Big Data for E-Commerce - Vskills Blog<\/title>\n<meta name=\"description\" content=\"What is the importance and application of Big Data in E-commerce ?\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.vskills.in\/certification\/blog\/big-data-for-e-commerce\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Big Data for E-Commerce - 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